blockbuster museum exhibitions (Other Keyword)
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Tut on Tour: 30-years of Demand Creation through Exhibition (2024)
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This is an abstract from the "SAA 2024: Individual Abstracts" session, at the 89th annual meeting of the Society for American Archaeology. This study is a multidisciplinary investigation into factors that create, enhance, and normalize demand for collecting antiquities. Using the original blockbuster, Treasures of Tutankhamun, as the case study, this doctoral research investigates the correlating antiquities markets' reaction to Tut blockbusters by gathering, quantifying, and contextualizing...