Developing Digital Identity and Student Opportunities in a Public Archaeology Degree Program

Author(s): Kate Ellenberger; Katherine Seeber

Year: 2018

Summary

At the beginning of the Masters Program in Public Archaeology (MAPA) at Binghamton University, we worked with the Director to create a digital identity, write a social media strategy, and develop a student blogging group for the program. Student blog posts on contemporary political events and scholarly debates have garnered attention from the archaeological community for the two years since. In this paper, we evaluate the public response to the MAPA blog by analyzing social media posts that link to the website (social network analysis) and reader comments (text analysis). We then reflect on whether we have communicated appropriate messages to our desired audiences.

Cite this Record

Developing Digital Identity and Student Opportunities in a Public Archaeology Degree Program. Kate Ellenberger, Katherine Seeber. Presented at Society for Historical Archaeology, Albuquerque, NM. 2018 ( tDAR id: 441402)

Keywords

Spatial Coverage

min long: -129.199; min lat: 24.495 ; max long: -66.973; max lat: 49.359 ;

Individual & Institutional Roles

Contact(s): Society for Historical Archaeology

Record Identifiers

PaperId(s): 1069